5 Benefits of Using Air Fresheners in Hotel Rooms

Did you know that the human sense of smell is the only sense that has begun to develop since it was still in the womb? Therefore, every baby will usually learn to recognize their surroundings using their sense of smell until their sense of sight begins to take over. Not only that, when you inhale certain calming aromas, your sense of smell will indirectly stimulate the amygdala and hippocampus areas, which are parts of the brain that process emotions and memories.

As one of the factors that exert a strong influence, many hotels use air fresheners as a simple and effective way to attract visitors. Well, here are some of the benefits of using air fresheners in hotel rooms.

1. Influence Customer Attitude

Scents can influence the attitudes and ways your customers interact with things around them. For example, smelling a pleasant scent can encourage customers to be kinder to employees and increase their positive perception of your hotel and the services you provide.

2. Make Customers More At Home

The aroma makes customers feel more at home to linger at your hotel. Real estate agents also use fragrances to present a pleasant and comfortable home atmosphere as a trick to attract buyers.

By using air fresheners in hotel rooms, you have also built customer loyalty and increased the likelihood of them returning to your hotel in the future.

3. Enhance Positive Experience

Using fragrances will affect the attitude of your customers and create a positive experience that they feel while staying at your hotel. Even if they haven't come to your hotel for months, they can still remember it well, especially when they smell a distinctive aroma that can reawaken their memories of your hotel.

4. Build a Brand Image

Just like color and logo design, scent can also build a strong brand image for your hotel. By installing a fragrance that leaves a pleasant impression on your customers, you indirectly have also built a positive image in their eyes. This will make your hotel more memorable, allowing you to gain more loyal customers.

5. Increase Employee Productivity

Not only does it have a good impact on customers, it turns out that installing air fresheners in hotels can also increase the productivity of your employees. Working in an environment that smells good will improve employee performance, which means that they will make fewer mistakes and improve their performance when dealing with customers.

Naturally, productive employees will make the customers they serve feel satisfied to support your business to develop in a better direction.

The use of air freshener has been applied for a long time by various business sectors, including the hotel industry, as one of the scent marketing tricks to attract interest and increase customer satisfaction. Although it looks simple, this strategy is considered adequate and can provide significant changes in a more positive direction.

As a fragrance oil supplier and manufacturing company, Chemarome offers quality custom fragrances that can meet your needs in the manufacture of fragrance oils that focus on fine fragrances, personal care scents, home care, air fresheners, and industrial fragrances.

If you have questions or want to know more about our products, you can contact us through the customer service contact available on the official Chemarome website.